Connect Your Business With The Customers During Holiday Season
First thing in the process to know how to connect with customer during the holiday season is knowing the fact that business need to connect with customers during holiday season but that doesn’t mean over communicate to customers in holiday season and loose them in the end.
There are people doing business and busy in preparing for their holidays: holiday music, hallmark movies etc. But other peoples who are taking business seriously think about holiday business. They think about family related holiday business and slowdowns of their online and offline marketing campaigns.
Smart business owners hire a digital marketing agency for their online holiday marketing campaign and spend their time with family to enjoy holiday season. This agency takes a load for them and increase social ROI and PPC numbers even during the holiday season. It is just a one way there are several ways to connect with the customers during the holiday season. Prepare your business to dazzle and delight your customers during the holiday season. How this is possible? Read on and find it out.
Always Include Customers in Holiday Celebration of Your Business
Does your business have decent social presence? If yes then it would be the most beneficiary your business during the holiday seasons. Flood your time line in social media with the holiday celebration photo, video, pins, posts or tweets. Include holiday party, office volunteer experience or community events attended by your staff members. flooding your media with photos, video, pins, posts and tweets of your company holiday party, office volunteer experience, or a community event you attend as a staff member. Customers feel confidence automatically on your business.
Connecting with your customers during holiday seasons is quite easy using social media platforms this is also a one of the reasons why small business to large companies invest their money in best social media marketing.
Carefully select the words of your posts include keywords in your holiday marketing campaigns to increase PPC or ecommerce results. If you don’t have decent social media presence keep reading.
Act As Santa
Every one likes free stuffs. In holiday season marked by generosity and thank customers for continues and repetitive business. Share a thought full gift to a potential client and turn them into paying customers. But remember do it with personalization as little bit personalization also matters lot for customers.
Sending physical gifts to your long-time customers tied with your service, brand or idea is known great way to connect with your customers during the holiday season. This gives confident to your customers that business run by real people who care about customers.
Few Other Gift Giving Tips to Connect With Customers During The Holiday Season
- People are aware about the marketing gimmick so don’t push promotions using gifts
- Be a creative in your gift, Work with designer and creative team for that
- Show willingness to spend some amount to your customers who are investing in your services or product – This is a biggest thankfulness to your loyal customers.
Launch Unique and Creative Digital Holiday Campaign
Creating inventive and unique online holiday campaign gear up the holiday sales. If your business is using search engine optimization or paid advertising online holiday campaign easily connect with customers during the holiday season and produce crazy holiday season. Unique online holiday marketing campaign supported with the professional SEO services and Google Ads boosts ecommerce sales and consumption of services. Here please note that Google shares two-fifth of online shoppers.
Your paid advertising results increased automatically when you drive more traffic through SEO and social media marketing. Connecting customers with business during the holiday season improves your ROI and make your online holiday marketing campaign successful. Consumers have a habit of showing return thankfulness to your search friendliness and visibility.
If You Run a Holiday PPC Campaign Find Out Below Things Before Starting:
- Keyword Performance
- Conversion Rates
- Google Ad Effectiveness
- SEO and SEM Achievement
If you are aware about the reasons of last online holiday marketing campaign’s less effectiveness then you would be able to plan in proper way. Proper planning of online holiday marketing campaign makes easy to connect with customers during the holiday seasons. Follow proper ad schedule while using pay per click advertising to reach your targeted audience and loyal customers. PPC services providers can also help you to plan a best campaign so your business could connect with your customers during the holiday season easily.
Is Staying Connected with Customers During the Holiday Season Really Important?
Most simple and shortest answer to this question is – Yes. If you are investing in your customers like other beneficial association this drives fruitful results. If you are putting willingness to connect with customers during the holiday season they will surly reward your business with their loyalty. Including them in your holiday celebration, thanking them for their business, plan your ads and campaigns according to their needs builds a connection with your customers that last long.
It is simple if you will not put an effort other company will take benefits so know the importance of connecting with customers during the holiday season with powerful and engaging online holiday marketing campaign. If you are occupied in some other activities during the holiday season then there are many recognized companies like Harbour provide various services to connect business with your customers during the holiday seasons.
It is always wise and cost effective to keep existing customer than to find a new one. Connect with your customers during the holiday season and reach them before they reached on the other store. One of the best ways to WOW your customers is surprise them with gits, loyalty bonus etc. Plan online holiday marketing campaign as it is great opportunity to connect with customers. You can always ask our experts for any query or confusion.